The Power of Experience Stacking (and Why It Works)

Experience Stacking!

This edition is all about “Experience Stacking” - and how you can turn what you already offer into a day your guests will rave about. 

Customers today aren’t just booking a single activity - they’re looking to build full, memorable outings. If your business has multiple services under one roof (like food, wellness, retail, or activities), it’s time to start curating those into themed, time-blocked experiences. Stack what you already have in-house to increase dwell time, spend, and guest satisfaction.

And if you’re missing a key ingredient? That’s when a smart, simple collab with a local partner can complete the story.

🌍 Experience Stacking 101

• "Experience stacking" is the growing customer habit of booking multiple small experiences in a single outing - think brunch + spa + walk + drinks. Customers want to feel like they’re making the most of their time, and stacking helps them achieve that.
  

• It matters because customers are actively seeking value-packed, memory-rich days out. The more moments they can string together, the more memorable and shareable the outing becomes. Each stop adds a new layer to the story they're telling - and sharing.
  

• In a world where attention is short and social media is always watching, creating “Instagrammable moments” at every stage of a customer’s journey is gold. Think of every experience as a photo opportunity, a moment to be shared, and a chance to leave an impression.
  

• For businesses with multiple on-site experiences, this is a no-brainer: bundle what you already have. If you don’t? That’s where partnerships, bundles, and creative cross-promotions come in. Be the must-do in a customer’s stacked day.

Example Tip: "Try this week: Create an in-house bundle using your own services. If you need to round it out, team up with a nearby business and co-create a themed itinerary.

Package it as a bundle, promote it jointly, and track who books via the partnership."

💡 Don’t Let Fear Put You Off

• You hesitate because you don’t want to send our audience elsewhere. Fearful of losing the sale! diluting your brand? It feels risky to point people to other businesses.
  

• Then you build up the balls to trial a “partner pop-up” experience and see more engagement, longer dwell time, better reviews, and even upsells you hadn’t expected. Customers were intrigued and excited to try something new in a format that felt curated, not random.
  

• One unexpected bonus? Guests who had originally visited for one feature ended up discovering and loving another local brand and they remembered you for the great recommendation. That goodwill turned into reviews, referrals, and organic social shares.(priceless & free)
  

• Moral: You’re not just selling time - you’re curating energy, good feelings, and ripple effects that come back to you through loyalty and word-of-mouth.
  
  Collaboration can be a long-game growth move with compounding benefits.

📊 Share Your Vibe Not Your Service

The Struggle is reel but you can solve it

If you’re a little lacking on being able to bundle your own in-house services or experiences, then look to outside partnerships.

Bundle with businesses that share your vibe, not your service. Find alignment in energy, aesthetics, and audience - not competition.

Don’t be afraid to test something seasonal or time-limited before rolling out a bigger campaign.

🔢 Actionables

Swipeable Ideas to get you started:

• Bundle Name Ideas:

  • Golf: "Tee & Tapas" / "Birdie & Brunch" / "Drive & Dine" / "Fairway Feast"

  • Foodie: "Sip, Savour, & Socialize" / "Brunch & Browse" / "Flavours & Flights" / "Foodie Fun Tour"

  • Wellness: "Recharge & Refuel" / "Breathe & Balance" / "Mindful Mornings"

  • Adventure: "Hike & Sip" / "Explore & Indulge" / "Adventure + Aperitivo"

  • Family: "Family Fun Day Out" / "Play, Picnic, & Pamper"

• Caption Formula: "Why book one experience when you could have three? Stack your [activity] and let us do the planning."

• Hashtag Ideas: #StackedSaturday #ThePerfectDayOut #ExperienceStacking #BundleAndBook #MadeForMemoryMaking

Try this: Start in-house: create a multi-stop experience using your own services. Then, if you’re missing a key element - like food, retail, or wellness - DM a local business you admire. Suggest a limited-time collab. Write 3 benefit-focused bullet points on why it’s a win for both of you and get the convo rolling.

Bonus: Use a shared discount code to track how much traffic each partner drives.

💬 Community Buzz

Poll Result / Q&A / Mini Feature:

• We asked: "Would you prefer one premium experience or three small ones in a day?" — 68% said stack ‘em up! It’s clear that variety and value are winning hearts. Customers are building their own “choose your own adventure” days.

• Bonus idea from subscriber Zoe: “We created a checklist card where customers tick off each part of their day and snap a photo at each stop. It’s like a mini treasure hunt and they love it.”

• Extra: One reader suggested integrating QR codes on menus or brochures that link to partner experiences nearby - smart!

Want to be featured? Hit reply or DM us @yourhandle and share your favourite collab moment or bundle idea. We love to spotlight smart ideas that make business better for everyone.

Enjoying The Morning HSTL? Forward this to someone who HSTLs hard too.